RidersWest Insider Yamaha Financial Services launches new retail finance program

Dealers and customers will be able to access a number of new options designed to make Yamaha ownership more flexible and convenient.

RidersWest Insider BRP and Raven Motorsports to support Fort McMurray community

BRP’s donation supplements Raven’s own contribution of $10,000.

Motorcycle Zone 3 off-road riding secrets from Chris Birch

The New Zealand master of hard enduro shares some tips on how to become a better off-road rider.

by Kirsten Armleder

Ride On Canada is top for off-road riding with Red Bull athlete Chris Birch

One of the fastest and toughest extreme enduro riders on the planet has been checking out the terrain in Western Canada. Here's why.

by Kirsten Armleder

RidersWest Insider Craig Scanlon named Chief Marketing Officer of Polaris

Craig Scanlon, Vice President of Slingshot and Chief Retail Officer (CRO) of the Off- Road Vehicle (ORV) division, has been named Chief Marketing Officer (CMO) of Polaris.

RidersWest Insider The KTM Thor Racing team expends both championship leads

Davi Millsaps and Cole Thompson are currently leading the 2016 Rockstar Energy Drink Motocross Nationals.

RidersWest Insider Canada’s Tyler Medaglia finishes 7th at Round 5 of motocross nationals

The fifth round of the Rockstar Energy Drink Canadian Motocross Nationals brought riders and fans together again at the notoriously sandy Gopher Dunes track in southern Ontario.

RidersWest Insider Getting a feel for new Yamaha motorcycles at demo days in Cranbrook, B.C.

RidersWest heads down to the Yamaha Motorcycle Power Tour at Peak Performance Motorsports.

by Kirsten Armleder

ATV Zone, Manitoba Backcountry users need to prevent wildfires

How we can work together to keep the backcountry safe for everyone.

by Trish Drinkle

RidersWest Insider The KTM Thor Racing Team leaves the West Coast in control of the 2016 series

The unique track conditions of Moto Valley Raceway in Regina didn’t stop all three KTM Thor riders from reaching the podium this past weekend in Saskatchewan.

RidersWest Insider Canada’s Tyler Medaglia finishes 7th at Round 4 of the Rockstar Energy Drink Motocross Nationals

Parts Canada Husqvarna rider Tyler Medaglia battles hard at Moto Valley Raceway in Regina, Saskatchewan.

ATV Zone, Kootenay Rockies, BC Testing the 2016 Alterra 700 XT

We took Arctic Cat’s new full-size Alterra ATV for a test ride on the trails near Cranbrook, B.C.

by Kirsten Armleder

RidersWest Insider BRP says court’s patent infringement decision “unfounded” and will appeal

Following the Court's decision, the Company is now exposed to damages totalling US $46.7 million in relation to this lawsuit.

RidersWest Insider Get your photos in for this month’s Hotshots contest before it’s too late

There’s only one more week for this month’s Hotshots contest, so if you have photos you want to enter, now’s the time to do it.

by Kirsten Armleder